Client

Encom

Sector

Mining & Exploration

Year

2006

Background

A job that proved an eye-opener, revealing the wonderful and almost sci-fi world of geophysics to us. Our wonder at what these guys can visualise, and help others discover, lead to the phrase ‘Advanced Realities’. We created the typeface ‘Gaia’, a forward-looking typeface that hints at the unknown with incomplete characters and symbols. We also married recognisable images of our world with beautiful hidden ‘landscapes’: rock strata, underground waterways and cloud formations, to reveal the true magic within the company.

Testimonial

"Jonathan and Patrick simply transformed our business." Juliet Grierson, Brand Manager

Services

Art Direction, Brand Identity, Design, Launch Strategy, Photography, Research

Deliverables

Logotype, Sub-brand, Invitation, Image Library, Brochure, Advertising, Typeface

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