As part of our support for this gallery in Darlinghurst we created the identity, and designed and produced its publications and promotional materials. The identity revolves around a space, a void. Rather than reproduce artworks on flyers for each exhibiting artist, each new flyer is seen as an opportunity to play with the space, just as artists do in the gallery.
"Our flyers became the talk of the town as soon as we launched and remain collectable to this day." Danielle Coonan, Director