Surf Life Saving Australia
A love for life

Working with one of Australia’s greatest cultural icons we helped resuscitate their brand identity and resolve a range of issues including: the design and development of brand guidelines, the unification of over forty sub-brands, the design and development of a national retail brand (Beach Originals) and the design of educational resources for the Australian Lifesaving Academy.

“The feedback has been fantastic. We’re absolutely captured by the new look and feel. Coast really hit the mark.” Ben Whibley, Lifesaving Academy Manager


Coast is a full service design studio based in Sydney, Australia. We help organisations shine using strategy, creativity and design. We invent names, dream up stories, write copy, craft logos, direct photography, produce books, style interiors, design posters, orchestrate films, plan signage, build websites and apps, tailor uniforms, customise wallpaper, beautify stationery and more. 
+61 404 202 123
Skype: coastdesign
13 Church Street
Randwick, NSW 2031
Sydney, Australia

© Coast Design  |  Illuminating Brands