Work

Client

The Zone

Sector

Health & Fitness

Year

2008

Background

A new venue offering the ultimate in elite physical performance training overseen by ex-Wallabies trainer Jason Weber. The shield shape with a Z letterform brands the Zone in a very strong and direct way. The logo’s simplicity, strength and dynamic movement boldly conveys the unique Zone attitude.

Testimonial

“The whole presentation went over very well with NIKE. All that have seen the logo love it.” Jason Weber, Director

Services

Art Direction, Brand Identity, Copywriting, Illustration, Naming, Strategy, Website Design

Deliverables

Logo, Advertising, Banners

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